Project Discovery Form | Questions To Plan Your Project

Discovery Questions For Your Project

This online form helps us discover how to make your project a success. Its questions may help you think of something important for your business. All fields after your name, email and phone are completely optional to answer, but please fill out as much as you can think of. It doesn't have to be perfect. Scroll to the bottom for the Next/submit button.

1Contact Info

2Project Info

3Schedule

Your Name(Required)

Your Email(Required)

Your Phone(Required)

Company Name

How long have you been in business or at your current location?

What Does Your Company Do?

Tell us about you or your business. What do you sell/offer? What makes you unique?

I have additional contact information to share

More information you want to add?

If you want to provide more contact or other information, feel free to write any or all of it here. You may also checkmark and use the additional individual fields below.

Add Your Company Information?

Your Company Name

Your Company Email

Your Company Phone

Your Company Address

Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Country

Add An Additional Point Of Contact?

Additional Point Of Contact -- another person or more company info that may be useful for us to know.

Additional Contact

Notes Regarding Additional Contact

Email For Additional Contact

Phone For Additional Contact

Title For Additional Contact

Company Name For Additional Contact

Address For Additional Contact

Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Country

I am interested in an advanced analysis / audit of our current online assets

Consent(Required)

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What Online Assets Do You Currently Have?

Do You Have Existing Websites and/or Domains? Other Online Assets? Check any that apply.

One Existing Website

Multiple Websites

Domain(s) Registered Without Website(s)

Social Media Account(s)

Server or Virtual Private Server (VPS)

Other Online Assets

Unsure / don't know all information about our online assets at this time

Select from the following that may be needed for your project

Select as many as you think apply. Some of the topics can overlap.

I need a new website

I need to improve or update an existing website

I need development on and/or updates to multiple online assets

I need to pre-qualify job applicants and/or improve my hiring process

I need to build awareness for my brand

I need to offer a contact point to my clients

I need my company to have a better image online

I need to sell product/service through my online assets

I need to take real-time orders through my online assets

I need to use online assets to build customer loyalty

I need to reach people in multiple languages

I need somewhere to promote my latest product/service

I need social media development or management

I need more inbound leads -- calls, walk-ins, prospects, etc.

I need more qualification of my inbound leads -- better conversion

How many applicants are generated on average for one job position?

How many interviews are typically performed for one job position?

Historically, how long does it take your company to fill a position?

Your Online Assets Will Be Built To Target/Support:

Consumer (public) customers

Business (B2B) customers -- (Business to Business)

Internal Business Operations

What kind of an increase in customers do you expect for a day, week, or month's business?

How many additional customers will meet your goal for a successful project? This number can include the result from other project efforts combined in as well. Please note a number.

What are your quarterly and annual marketing goals?

You Would Like To Target Customers In The Age Range(s):

Kids & Teens

In their 20's

In their 30's

In their 40's

In their 50's

Senior citizens

Your Customers Come To Your Business Because:

Excellent service

Best products on the market

Best prices on the market

Additional reason(s)

What are additional reasons that customers come to your business?

Describe Your Typical Customer

What do they do for a living? How do they find you? Why do they buy from you?

Who is your ideal customer?

Someone's Searching The Web For Your Business. What Words Or Phrases Will They Search For?

What Is It That Makes Your Products Or Services Unique On The Market?

Do You Have Any Proof That Your Solutions Are Better Than Your Competitors?

Have you ever, or are you currently working with advertising agencies or consultants?

What online marketing tools have you tried in the past?

What are some results you can share from past marketing campaigns?

What current marketing activities are you undertaking?

What have you had best results with?

Have you ever used paid ads for marketing in another facet of your business?

More About Assets You Currently Have

Do you have these assets? You can always submit updates to this list later.

Stock Photography

Company Photography

Other Artwork/Illustrations

Translations

Copywriting Text

Professional Logo

Graphic Design

Other Print Collateral

Font Licenses

Does Your Company Have A Logo / Established Image & Branding Guidelines (e.g. Fonts, Color Schemes, etc.)?

Yes

Not Yet

Other

Does Your Company Have Print Materials (Such As Business Cards Or Brochures) That We Need To Match?

Yes

Not Yet

Other

Can You List The Websites Of Your Top Three Competitors?

If You Had To Pick Three Websites You Would Love To Have, Which Would They Be?

Do you have a proactive system for creating positive content about your business and disseminating it on the web?

Do you have a system for monitoring what is being said about your business on the web and social media?

Do you have a reputation-saving approach to responding to clients that have expressed disappointment in your products / services?

Do you have a reliable system of collecting and creating client testimonials and success stories?

Do you effectively and powerfully use your testimonials in all the marketing, advertising and sales efforts you do?

Do you have respected people in your field, market or industry who will endorse you and your company without hesitation?

How many endorsements do you currently have?

Do you have a continuous system / approach / program actively in place to continually secure more prominent endorsements?

Has your website been effectively optimized for search engine results?

Has your website been kept current with news / awards / changes?

Is your business currently ranking on page 1 of search engine results for competitive keyword phrases?

Do you have complete business listing profiles in the major search engines?

Do you have an active social media presence?

Do you conduct PR / media relationships / radio / newspaper / magazine interviews / event participation in your industry and local community?

Do you hold or run special events such as educational seminars, new product introductions, end of the year promotions, private sales, meet the management events, meet the manufacturer events, client appreciation events, etc.?

Do you have a written marketing strategy and tactical implementation plan that you continuously apply and follow?

Have you identified the sources where all (or at least most) of your business is coming from and how to stimulate more people from those specific sources to purchase from you?

Do you know your allowable cost of acquiring a new prospect and/or clients?

Assuming you know your allowable cost of acquiring a new prospect and/or clients, do you invest up to that amount in your marketing efforts to acquire new buyers?

What is the monthly and average lifetime value of your clients?

How many different marketing activities do you have in place to attract prospects/clients/revenue flow?

Do you have a budget for marketing/advertising? If so, what are you spending now?

Are you able to measure your return on marketing investment?

Is your website formatted for proper display on different devices?

Does your website or do other online assets allow potential clients to immediately start interacting with a sales process, including live interaction from your team if appropriate?

How do you get most of your customers?

Have you ever used Facebook or Google Advertising or search engine optimization (SEO)?

What present-day marketing platform interests you the most?

Do you perform effective (meaning successful at both attracting and converting) search engine optimization that builds more prospects, buyers or business?

Do you have a target list of strategic partners? (i.e., companies that either already have a strong relationship with the same people you want to sell to, or new, competitive organizations that have something to gain when you sell your products & services)

Do you have any strategic alliances actively in place right now that are generating you new prospects / clients / revenue flow?

Have you identified complementary cross-sell offers for all of your products and services?

Is your staff trained in identifying and offering up-sell, cross-sell and down-sell opportunities?

Is your staff compensated for up-sell, cross-sell and down-sell sales success?

Are you up-selling all customers at the initial point of purchase?

Are you communicating offers to your existing customers at least once per month?

How many different media are you using to make your offers (SMS, email, direct mail, etc.)?

Do you have a comprehensive database of your prospects and buyers that identifies everything from names, contact numbers, type of buying, what they buy, where they originated from, quantities or past purchases, etc.?

Do you have a method to build a continually growing prospect / client list?

Do you actively use all of the data above to target different categories of prospects / buyers in different ways for different products or services?

How many complementary (upsell / cross-sell) products or services do you currently add to your sales proposition?

Do you currently offer bonuses (either tangible or intangible) as an incentive to purchase your product or your service?

Do you ethically (but effectively) prepare buyers from their very first purchasing experience with you to keep coming back to purchase over and over again?

Do you have an active, systematic, ongoing follow-up system for every prospect and first-time buyer you acquire?

How often do you follow up with past buyers/clients by phone, mail, email or in-person?

Do you know what your attrition rate is and why a client may stop buying from you?

Do you have attrition reduction or client conservation program in place to minimize inactive buyers?

How many formal referral-generating systems do you currently have with prospects or potential partners?

Is your staff trained in identifying referral generation opportunities?

Is your staff compensated for generating referrals?

Does at least 25% of your business currently come from referrals?

Is the average number of referrals you get every month increasing or decreasing?

Do you have someone working on the marketing of your business that has training in marketing?

Do you have someone at your business spending at least 50% of their time dedicated to marketing?

Do you have a growth mindset at your business?

Do you have a "sales and marketing culture" at your business?

Do you have a powerful, unique value proposition that you communicate consistently to your market?

Does your marketing make irresistible offers to your prospects or potential buyers?

Have you formally surveyed your clients to find out exactly why they buy from you versus the competition?

Do your marketing, sales approaches and advertising activities focus on benefits or features?

How do you feel after answering these questions?

Do you have any questions that you recommend we improve or add? Thank you!

Would You Like Us To Update Content And Marketing Campaigns Or Would You Like To Be Responsible For Updates?

We Want To Hire Out Responsibility For Content Updates To Our Online Assets

We Would Like To Take Responsibility For Content Updates To Our Online Assets

Both -- We Want Help With Content Updates And To Update Content Ourselves

How Often Do You Require Content Updates?

Daily

Weekly

Monthly

Quarterly

Other

What Is Your Budget For This Project?

Less than $3000

$3000-$5000

$5000-$10,000

$10,000-$20,000

$20,000-$50,000

$50,000+

Other

Any More Details Or Questions You Would Like Express About Your Budget?

Are you interested in an ongoing retainer / recurring expense with Get Web Right LLC to achieve your business goals?

Recurring purchase arrangements may reduce your upfront and overall costs. A stated amount of short-order help can be included in an agreement.

Yes, we are interested in an ongoing retainer

No, we want to spend a flat amount for a project and would look for additional help as the need arises.

What Is Your Budget For A Recurring Expense?

include Advertising Spend, if applicable (i.e cost of Marketing Retainer plus Adspend)

$99-$199 per month

$200-$499 per month

$500-$999 per month

$1000-$4999 per month

$5000-$9999 per month

$10,000+ per month

Other

Is There Anything Else You'd Like To Share About Your Business And Goals?

If there is information that we haven’t covered, please share it here.

What's The Best Day and Time To Contact You To Discuss?